Platform · How it works

From your domain to clear next steps.

You define the scope. Transparion brings together website context, purchase-oriented questions, AI answers and visible sources in a result you can work with.

4-minute readInsights for B2B SaaS teams

01 · Prepare

Define your website and research question.

Your domain provides the company context. The right analysis scope depends on whether you want an initial overview or a comparison you configure yourself.

  • Insight derives questions automatically from your website. You can optionally add a content page for evaluation.
  • In Pro Scan, you define your target market, region or audience and adjust the category and specialization for this analysis.
  • Select 10–30 questions and up to four competitors in Pro Scan. Suggestions remain editable.
Prepare purchase-oriented questions
From your website to the resultIllustrative analysis workflow

Your domain provides the context for buyer questions. Transparion examines the AI responses and interprets visibility, competitors, sources and recommendations.

  1. 01
    Your domainWebsite context
  2. 02
    Buyer questionsWhat does your audience want to know?
  3. 03
    AI responsesEvaluate in contextTransparion
  4. 04 Findings
    Visibility
    Competitors & sources
    Recommendations

Insight examines ChatGPT. Pro Scan also includes Claude and Gemini.

02 · Examine

Read the answers in context.

Transparion evaluates how the AI answers examined describe your brand. Visibility, brand perception, competitors and sources combine to give you a fuller picture.

  • Insight examines ChatGPT. Pro Scan covers ChatGPT, Gemini and Claude.
  • The answers show which questions bring up your brand and which other vendors are mentioned.
  • In the Pro report, you can review individual questions, answers and their sources. Visible citations provide insight into the evidence used.
Understand the model comparison

03 · Take action

Turn findings into specific tasks.

The analysis helps you identify relevant information gaps. You decide which recommendations fit your product and which content your team should revise next.

  • Insight provides initial recommendations. Pro Scan adds detailed content briefs with outlines, guiding questions and evidence.
  • In Pro Scan, up to five submitted content pages receive their own AEO Content Score and specific feedback.
  • The technical website review in Pro Scan examines indexability, metadata, headings, links and more. You can configure the crawl scope.
Understand results and recommendations
Turn an information gap into a briefIllustrative example
Pro Scan · Content brief

Explain data hosting clearly to SaaS buyers.

Example finding

The product page lacks specific information on data hosting and access controls.

Buyer question

Which CRM suits a European SaaS team with strict data protection requirements?

Target page

Product page · Data hosting

Suggested outline

  1. Hosting region and data storage
  2. Roles and access controls
  3. Documentation and evidence

Concrete task

Add a sourced answer section covering hosting region, access roles and linked documentation. Have the claims reviewed before publishing.

Evidence needed

Gather current hosting details, the access-control model and relevant product documentation.

Example brief, not an actual scan result. Your team reviews and implements the recommendations.

04 · Repeat

Receive results and assess progress.

Once the analysis is complete, you receive a link to the online result by email. Pro Scans are also linked to your free account.

  • Find your saved Pro Scans in your account and export results as PDF or editable PowerPoint files.
  • Prompt sets and scheduled scans make repeat analyses easier. Each website has its own history.
  • After two completed Pro Scans of the same website, you can track its development. Consistent questions and markets make comparisons easier to interpret; each scan remains a snapshot.
Put the results to work